If you haven’t heard of Canva then the time has come for you to have an introduction. This can completely change your wedding planning business. Canva can change how you market, your social media presence, and the way you present your business to clients. The tools that are offered within this design website are perfect for designing your brand and making materials that represent your business.
The wedding planning business has stiff competition so it is imperative to stand out from the crowd. What you design needs to be eye catching enough for social media users to stop the scroll. It also needs to say exactly who you are as a business. These four ways to use Canva for your wedding planning business are noteworthy because they are things all wedding planners need and use. If you don’t then now is the time to start.
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Canva is an amazing online design tool that can do anything from making gifts to branding your business with print and digital marketing media. But Canva is more than just a tool for making a fun Instagram post. Business owners can actually use the Pro version to choose their branding colors and use them for every design they make.
As an event planner, it is important that everything you do or post is on-brand. The colors need to be exactly matched as well as using the same fonts for every design. There is research that has shown how much importance clients and consumers put on colors when they make their choices. Landing new clients can be as easy as choosing the right branding colors. But how do you use Canva to choose the colors that will make your business pop?
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Branding is important to any business but when your business is looking to drive most of their traffic from online sources, it is imperative. That is why so much thought and planning needs to go into branding your event planning business. But the good news is that you don’t have to figure all of this out by yourself. There are great tools available, such as Canva, that were created for all of your design and branding needs.
But how can you choose a branding font using Canva? We have put together some tips to help you choose a branding font using Canva. This website is very user-friendly and intuitive but that is a lot there. So we wanted to streamline the process for you.
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Landing a new client for your event planning business is an exciting moment. But that is when the real work begins. The first thing you need to do is send them a welcome packet. Within this packet is an important piece of paper, the welcome letter. The welcome letter is more than a hello to your client. This is a reassurance of your commitment to their event and the professionalism of your business.
With that being said, there are three things that every client’s welcome letter must-have. Leaving any of these out will result in a loss of confidence or a loss of professional appearance for your company.
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Getting new wedding clients is the main source of revenue for event and wedding planning businesses. While you may get a few repeat wedding clients (although we all want the bride and groom to live happily ever after) you will need to bring in new clients more often than some other industries. Word travels fast so word of mouth could get the clients to your door along with some well-placed advertising and social media, but it is your job to impress them once they’ve been booked.
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