Canva is an amazing online design tool that can do anything from making gifts to branding your business with print and digital marketing media. But Canva is more than just a tool for making a fun Instagram post. Business owners can actually use the Pro version to choose their branding colors and use them for every design they make.
As an event planner, it is important that everything you do or post is on-brand. The colors need to be exactly matched as well as using the same fonts for every design. There is research that has shown how much importance clients and consumers put on colors when they make their choices. Landing new clients can be as easy as choosing the right branding colors. But how do you use Canva to choose the colors that will make your business pop?
Continue reading How to Choose Branding Colors Using Canva
Signing a new client as an event planner is exciting! All of the build-up to signing the contract may seem like a lot of work. But really it is only the beginning. Once they are on board and have decided that you are their planner, that is when the real work begins – and it starts with your client welcome package.
Continue reading 5 Items to Include in Your Wedding Client Welcome Package
In this tutorial, I’m sharing what should be included in your client welcome kit.
When you present your clients with a detailed welcome package, their minds will be set at ease knowing that you’ve put so much thought into their event. You’ll build instant rapport and immediately get them thinking about working with you again. A welcome kit was designed to make selling easy and effective.
Continue reading Create an Event Planning Client Welcome Kit
Booking a new event planning or wedding planning client is an exciting process, and how you welcome that person into your company can leave a lasting impression for your working relationship. Today, I want to share 5 things to include in your client welcome letter to ensure that you stand out in client’s eyes.
Continue reading 5 Things to Include in your Client Welcome Letter